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4 Reasons Why External Partnerships are a Good Idea

Say you own a house, and you finally have the money to renovate. You have big dreams for the final product, but before you get there, you need to get it built. You could go the DIY route, buy all the books, watch all the youtube videos, and take all the trips to the hardware store, but it may take you a long time, and still end up looking like a post-apocalyptic bunker. That’s why contractors exist. They already have the know-how, the connections and the materials to get the job done fast and to your exact specifications. In fact, it may even look better than you had imagined. This is what we would call an External Partnership, and they’re just as useful and cost-effective in the gaming industry as they are in the world of home reno. Maybe even more-so. External partnerships  can provide a whole host of advantages, such as project cost efficiency, a wider available range of skill, different working hours, specialized teams, and more time to focus on business development and growth. In the end, you get exactly what you want, when you want it, and you don’t have to get your hands dirty doing it.


External Partnerships can be fantastic for a lot of reasons, but the first and foremost is cost efficiency. It doesn’t matter what your company does or how much money you have allocated, you still want a low product cost. Sure, doing things in-house can sound more cost-effective at first, but dedicating time and resources to sourcing and competing for talent can cost you an arm and a leg before you even get started. Working with an external partner means the talent and operating expenditures are included, which means you’re getting more bang for your buck. In some cases, you can even negotiate a fixed project fee, which means you’re not running out the clock and going over budget. When you partner with someone who is already prepared for the task at hand, your money goes straight to the product, and the end result will be cheaper and better as a result.


External Partnerships also introduce companies to a wider range of talent. When you’re just starting out on a brand new product, you may not know what you need, or how valuable a wide range of input could be.  External partnership companies employ a whole host of highly skilled creatives and technicians who enjoy a challenge, which means you may get quality labour that you never would have been able to find or afford on your own. External Partnerships give you the opportunity to make sure your project is built with the expertise it deserves.


Hiring is hard and costly. Training is even harder and, you guessed it, even more costly. When you decide to hire and train your own staff, you’re taking on the inefficiency of creating a program from scratch, which will sink time, money and effort you could be using for other things. However, external partnership companies come with fully trained and ready to start immediately. This can save you valuable time, makes deadlines more achievable and gets your product to market faster, which is important for digital products like games and apps. Additionally, external partnerships have teams that have experience working together. Do you want the NFL team that has been playing together for years, or do you want the high school team that just met?



You have a whole company to run. You have dozens of problems on your desk. The last thing you need right now is to funnel your energy and attention into building a new project from the ground up. Partnerships free up resources, offering you more time to focus on what you do best; growing your company, selling your product, and creating relationships. At the end of the day, your ability to get out of the granular, day-to-day planning and focus on the big picture can be a major advantage over your competitors. With external partnerships, you can focus on running your business with less stress, and still come out on top.

External Partnerships are valuable. They provide core competency, cost efficiency , and specialized expertise without wasting any time or resources on DIY logistics. Your project will arrive on time, on budget, and look better than you could have imagined, which has the potential to make a difference to your profit and keep you competitive. To learn more about creating an external partnership for your game development, visit us at https://gamepill.com/contact-us/






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